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Both our template and bespoke websites are built on the same powerful technological platform. This gives you three principal benefits:
Homeflow websites are built on a platform that constantly evolves – to keep your website up-to-date.
With Homeflow, you don’t launch your website, watch as it slows down and becomes old-hat, then chuck it out and start again. Our software development team constantly develops and improves the Homeflow technological platform, so our websites stay current and fast. This means that while we take care of the software and technology platform, you can concentrate on your website content.
Change text or images, update your staff profiles, promote a new landlord offer, or add a new blog post – making changes is intuitive and fast using the Homeflow Content Management System (CMS) that sits behind all Homeflow websites. Of course, if you get stuck for any reason, our Support team is here to help.
The Homeflow Platform is optimised for SEO results. This is really important, because if your website ranks highly, you should get a constant stream of website traffic from web searches, which you can then convert into potential valuations.
You rank higher in Google because Homeflow sites have high-performing on-site SEO, and a key attribute is their speed. We invest heavily not only in ensuring our website infrastructure is hosted in the very best facilities available (we use AWS), but also in ensuring that the software code is written to promote website speed as a top priority.
Why is this important? It's not only because potential customers are impatient and won't wait for a slow site to load, but also because Google also places a premium on fast-loading websites, as they too know that people want fast-responding online experiences.
In addition to speed, and many other points of technical hygiene that give Google real confidence to promote Homeflow websites, we also offer off-site SEO advice and support so that you know exactly what you can do to give your site the best chance of being ranked highly.
If your website is built on the Homeflow Platform, whether you have a template website or a bespoke design, you have the enormous advantage of being able to integrate seamlessly with other software.
This is particularly the case with other useful Homeflow software, such as Lead Manager to help you prioritise, qualify and handle all your leads, or Valuations, to increase the number of leads you generate from your website.
The Homeflow Platform can also integrate with third party software using our extensive APIs.
Our Advice section is here to help you understand more about building an effective estate agency website and performing better online, and of course we're always here to help.
